Companies who focus on the “what” and the “how” are seconds away from being disrupted. It’s not what and how that matter. It’s “why” and “who.”

On this episode of the How We Solve podcast, founder Rishi Sharma joined us to share his 2 ways he ensures he’s the disruptor, and not the disrupted.

Rishi is the founder of several companies, and most recently he founded Mallama — an all-natural skincare company devoted to sustainability. Rishi was also formerly the Head of Product at his family’s company, Q-See.  

What we talked about:

• Mallama’s backstory/why Rishi started Mallamma
• How to combine social impact with your business/ Advocating for social impact with your business
• Why not enough companies are prepared for disruption
• Focusing on the why & who, not the how & the what
• Speaking to your audience

A few resources Rishi says to check out:

• Books
• Principles by Ray Dalio
• Influenced by RObert Cialdini
• Think Simple by Ken Segall
• Mobile Apps:
• Headspace (mediation app)
• Fitbod (fitness routine app)

This interview is part of the How We Solve podcast.

To hear more from industry experts who are solving everyday business problems, check us out on Apple Podcasts or on Spotify.