Welcome to Online People Talking with Jen Barkan! In this episode, Jen and Jessie Suggs are joined by Julia Holloman, a Dream Home Specialist at Red Door Homes! Julia explains what "On Your Lot" online sales specialists do and how its different (and similar!) to production online sales specialists. They go through the metrics between the two and speak to why that might be.

Word On The Street: On Your Lot (10:15)

• Build on customers land.
• Take care of everything from start to finish.
• You can build anywhere that Red Door Homes builds.

Topic Of Today: Metrics for OYL vs Production (24:26)

• OYL has to paint a picture, there's no model home, so it's helping the customer create a vision of the future.
• Your job is to get them excited at the possibility of a home.
• OYL is a longer buying cycle.

Skills Check! (40:27)

• You got to listen to your calls!
• How are you answering the phone?
• Determine what your areas of qualification are.
• "Did I ask for the appointment?"