Marketing for Designers with Masha Koyen

#20 What’s it like to work with a PRO copywriter on your website?


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Are you currently going through a rebrand or considering one? Need to revamp your website entirely, including all the messaging and copywriting? If you are at the phase of your business where you know for a fact that certain things must be outsourced to a professional, this episode is for you. We’re talking about what it's like to work with a professional copywriter on your website copy for your interior design brand.

Before I tell you all about this episode… I wanna know if you are on my email list? I send weekly actionable marketing advice and tips to interior designers every single Friday! It’s stuff you can implement right away! Sign up here.

Now, back to the episode…

This one is a shorty, but goody. I’m a professional copywriter for interior design websites and today we’re chatting about my process involved in writing website copy rooted in audience insights. 

If you’ve never worked with a copywriter, or perhaps never worked with a copywriter that specializes in the interior design industry - this is for you!

I’m breaking down my process, step by step. You’ll learn what it's like to work with a copywriter, where does the project start, what it involves, what insights I’m collecting in the process of research and writing, and how I assemble the copy.

What you’ll learn on this episode:

  • My framework REVEAL for writing strategic website copy for interior designers
  • Why I include client interviews as part of my process
  • What questions I ask of your clients
  • What audience insights I’m gathering and why
  • How long does the process take and what it involves step by step
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    Need help with your website copy? Connect with Masha Koyen, Messaging Strategist and Copywriter for interior designers:

    • Masha’s Instagram
    • Masha’s Website
    • Book a call with Masha
    • Get Masha’s emails >> bite-size messaging, no fluff, actionable tips for interior designers delivered to your inbox EVERY FRIDAY


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      Marketing for Designers with Masha KoyenBy Masha Koyen

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