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#200: P1 The History of Marketing
Ever wonder how marketing went from selling soap to selling self-worth? 💄💰
In this episode, we peel back the glossy surface of advertising history — from the psychology of the Father of Marketing destroying businesses during a world war, to the hidden battle between marketers and accountants over one big question: Can you actually prove marketing brings value?
You’ll hear about:
-The legendary David Ogilvy — the Scottish ad man who changed how we talk to consumers.
-How Tesco and Target used loyalty data to predict what you’d buy next (and sometimes, even your pregnancy before you knew).
-Why the Great Depression taught marketers the secret to winning a price war — and how Crisco turned hard times into a household name.
-The shocking rise of data tracking through credit cards, and how it shaped the digital ad revolution we live in today.
Marketing has always been more than ads — it’s psychology, data, and influence wrapped in a shiny bow.
This is the story of how it all began… and the start of a series on why it still matters.
👉 Hit play — your marketing history lesson starts now.
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By Business Talk Sister Gawk
5
1212 ratings
Ever wonder how marketing went from selling soap to selling self-worth? 💄💰
In this episode, we peel back the glossy surface of advertising history — from the psychology of the Father of Marketing destroying businesses during a world war, to the hidden battle between marketers and accountants over one big question: Can you actually prove marketing brings value?
You’ll hear about:
-The legendary David Ogilvy — the Scottish ad man who changed how we talk to consumers.
-How Tesco and Target used loyalty data to predict what you’d buy next (and sometimes, even your pregnancy before you knew).
-Why the Great Depression taught marketers the secret to winning a price war — and how Crisco turned hard times into a household name.
-The shocking rise of data tracking through credit cards, and how it shaped the digital ad revolution we live in today.
Marketing has always been more than ads — it’s psychology, data, and influence wrapped in a shiny bow.
This is the story of how it all began… and the start of a series on why it still matters.
👉 Hit play — your marketing history lesson starts now.
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