Traditional lead magnets aren't always the right choice for every business, especially when targeting time-strapped, cash-rich B2E clients who need efficient solutions rather than DIY resources. Through this client case study, I explore way you can match your lead generation strategy to your specific audience's needs and preferences (and your own!)In this episode, we'll chat...✨  The differences between B2C and B2E audiences ✨ What to do when a traditional PDF lead magnet isn't right for your audience ✨ Three steps to identifying the RIGHT lead magnet ✨ Some of the expected trade-offs with different types of lead magnets including conversion rates and costs per lead __________________ Find me on Instagram → <a href='https://www.instagram.com/heyitsjenzaia/'>https://www.instagram.com/heyitsjenzaia/</a> Email Me → <a href='mailto:hello@jenzaiadimartile.com'>support@jenzaiadimartile.com</a> Join the Facebook community → <a href='https://www.facebook.com/groups/marketscalegrow'>https://www.facebook.com/groups/marketscalegrow</a>

Traditional lead magnets aren't always the right choice for every business, especially when targeting time-strapped, cash-rich B2E clients who need efficient solutions rather than DIY resources. Through this client case study, I explore way you can match your lead generation strategy to your specific audience's needs and preferences (and your own!) In this episode, we'll chat... ✨ The differences between B2C and B2E audiences ✨ What to do when a traditional PDF lead magnet isn't right for your audience ✨ Three steps to identifying the RIGHT lead magnet ✨ Some of the expected trade-offs with different types of lead magnets including conversion rates and costs per lead __________________ Find me on Instagram → https://www.instagram.com/heyitsjenzaia/ Email Me → support@jenzaiadimartile.com Join the Facebook community → https://www.facebook.com/groups/marketscalegrow

Traditional lead magnets aren't always the right choice for every business, especially when targeting time-strapped, cash-rich B2E clients who need efficient solutions rather than DIY resources.&nbsp;Through this client case study, I explore way you can match your lead generation strategy to your specific audience's needs and preferences (and your own!)In this episode, we'll chat...✨ &nbsp;The differences between B2C and B2E audiences ✨ What to do when a traditional PDF lead magnet isn't right for your audience ✨ Three steps to identifying the RIGHT lead magnet ✨ Some of the expected trade-offs with different types of lead magnets including conversion rates and costs per lead __________________ Find me on Instagram → <a href="https://www.instagram.com/heyitsjenzaia/" rel="noopener noreferrer">https://www.instagram.com/heyitsjenzaia/</a> Email Me → <a href="mailto:hello@jenzaiadimartile.com" rel="noopener noreferrer">support@jenzaiadimartile.com</a> Join the Facebook community → <a href="https://www.facebook.com/groups/marketscalegrow" rel="noopener noreferrer">https://www.facebook.com/groups/marketscalegrow</a>

201 | Matching Your Lead Magnet to Your Audience [A Case Study]

Welcome to Market, Scale, Grow! This a podcast for ambitious teacherpreneurs looking to have a bigger impact on the work, find freedom and flexibility, and ultimately make more money! Each Saturday, join me for our Saturday Strategy Sessions! These short and actionable episodes are full of tips and strategies you can implement in your business right away. ⁣Hey, I’m Jenzaia... a tea-drinking, outdoor-loving momma on a mission to take the overwhelm out of marketing strategy and Facebook ads. Oh yeah… I’m also a teacher business owner JUST LIKE YOU! ⁣⁣After 6 years in the classroom, I had my son and while I was fortunate to have 9 months at home with him, I just knew the SAHM life wasn’t for me. To regain my sanity, I dove into my TPT store and created a mini-course for math teachers. Working on my business helped me regain a sense of self, so I could be the best mom, wife (and human) possible. ⁣⁣Then I found Facebook ads! I absolutely love the strategy behind marketing small businesses and totally nerd out on all things numbers &amp; data! Since 2020, I’ve been helping teacher business owners grow their email lists and businesses using holistic marketing strategies as well as Facebook ads. ⁣⁣I hope you'll join me on this journey!

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Welcome to Market, Scale, Grow! This a podcast for ambitious teacherpreneurs looking to have a bigger impact on the work, find freedom and flexibility, and ultimately make more money! Each Saturday, join me for our Saturday Strategy Sessions! These short and actionable episodes are full of tips and strategies you can implement in your business right away. ⁣Hey, I’m Jenzaia... a tea-drinking, outdoor-loving momma on a mission to take the overwhelm out of marketing strategy and Facebook ads. Oh yeah… I’m also a teacher business owner JUST LIKE YOU! ⁣⁣After 6 years in the classroom, I had my son and while I was fortunate to have 9 months at home with him, I just knew the SAHM life wasn’t for me. To regain my sanity, I dove into my TPT store and created a mini-course for math teachers. Working on my business helped me regain a sense of self, so I could be the best mom, wife (and human) possible. ⁣⁣Then I found Facebook ads! I absolutely love the strategy behind marketing small businesses and totally nerd out on all things numbers & data! Since 2020, I’ve been helping teacher business owners grow their email lists and businesses using holistic marketing strategies as well as Facebook ads. ⁣⁣I hope you'll join me on this journey!

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201 | Matching Your Lead Magnet to Your Audience [A Case Study]

201 | Matching Your Lead Magnet to Your Audience [A Case Study]

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