Led by Jesse, this session focused on building a streamlined business plan for agent attraction in 2025. Attendees explored goal-setting strategies, the importance of understanding personal motivations, and actionable steps to sponsor new agents. Jesse highlighted the significant growth potential in the real estate industry, despite 2023 being one of the toughest markets since 1995. The session provided a clear roadmap and practical tools to help agents scale their revenue share and recruitment efforts effectively.