Agent Attraction Fast Start

Agent Attraction Fast Start

By the Agent CollectiveBusiness
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Agent Attraction Fast Start episodes

  • Agent Attraction Follow - up - Jesse Zagorsky
    The meeting focused on agent attraction and the importance of consistent follow-up. Jesse shared statistics showing that it typically takes 6 to 8 touches for interested agents and 12 to 14 touches for those not yet interested to move their license. He presented two ways to organize follow-up: a simple paper-based system with weekly and monthly lists, and a more detailed spreadsheet tracking relationship score, eXp interest score, influencer score, and next contact date. Jesse explained that follow-up should focus on improving either the relationship score or the eXp interest score by adding value, such as inviting agents to trainings or in-person events. Participants shared wins, including Liz’s nephew getting licensed and Ryan recruiting an agent who is bringing another agent along. Jesse also shared a win from an in-person event in Denver where an agent became highly interested in eXp after attending a value-added event. During Q&A, Liz asked about a recruit who felt tied to another brokerage due to stock, and Jesse advised removing pressure, adding value, and asking deeper questions to isolate the objection. Kalea, new to eXp, asked for guidance on starting agent attraction, and Jesse recommended building relationships through in-person events and a daily "10, 10, 10" social media routine of likes, comments, and direct messages.
    45 min
  • Two Frameworks for Agent Attraction - Jesse Zagorsky
    The meeting focused on agent attraction strategies and the mindset needed to overcome fear in recruiting. Jesse reviewed two frameworks for agent attraction, including a simplified four-step process: using a conversation starter, providing a resource reply, leveraging third-party calls, and determining alignment. He emphasized that fear often stops agents from taking action and suggested tactics like "naming it to tame it," taking minimal viable actions, using physiological sighs for stress reduction, and practicing affirmations. Participants shared wins, including Melissa booking a call and Shelley bringing her mother into the organization. The group discussed how to handle specific recruiting scenarios, such as agents interested in technology or those who are hesitant to change brokerages. Jesse advised using open-ended questions to uncover real pain points and suggested a 1-to-10 scale to gauge an agent's readiness to move.
    58 min
  • 19 - Minute Mission Week 4
    The meeting focused on agent attraction strategies, particularly the use of a simple, step-by-step playbook to build revenue share and grow a real estate business. Jesse led the session, sharing insights from the Agent Attraction Mastery event and emphasizing the value of in-person connections, such as meeting agents for coffee or lunch. Participants like Ryan and Armand discussed their experiences with in-person networking events and sought advice on what to say during these interactions. Jesse provided a list of conversation starters to help guide these meetings, encouraging active listening and genuine connection. The group also addressed challenges in recruiting, such as handling prospects who may be reconsidering their plans, and the importance of empathy in communication. Jesse highlighted the benefits of collaboration and learning from others, and encouraged attendees to use the playbook to simplify and duplicate their efforts in agent attraction.
    31 min
  • 19-Minute Mission - Week 3 - Jesse Zagorsky
    The Agent Attraction Fast Start call focused on sharing wins and refining recruiting conversations. Jesse led the session, reviewing the 19-minute mission and how to deepen outreach. Melissa described helping an agent with a TC and photographer, and Jesse coached her on follow-up questions and addressing the agent's reluctance to attend eXpCon by removing perceived threat and clarifying value. Armand shared his approach of calling agents to help rather than recruit, leading to better conversations and follow-up with resources like a John Pugh video. Jesse tied these examples to a four-step framework: start conversations, add value, introduce business partners, and align. The group discussed list building from phone contacts, Facebook groups, and local associations, and Jesse demonstrated using a tracking sheet with a relationship score. The call ended with encouragement to start conversations and use available resources.
    39 min
  • 19 Minute Mission - Week 2 - Jesse Zagorsky
    This meeting was a revenue share call focused on the 19-minute mission and strategies for recruiting real estate agents to eXp. Jesse led the discussion, encouraging participants to complete the weekly mission of sending conversation starter texts to potential recruits over a 15-minute timer period. Christy shared her progress, having completed three missions and overcome initial hesitation about getting started. The group discussed various recruiting scenarios, including how to approach high-producing agents and handle objections about switching brokerages. Jesse explained the "Friendship Formula" (frequency, proximity, duration, and intensity) as a framework for building relationships with potential recruits. Armand asked for help with approaching top producers, and Jesse advised starting with genuine compliments before transitioning to business discussions. The call included real-time coaching on how to structure conversations with prospects, including using video calls to create proximity and building relationships before making recruitment pitches.
    51 min
  • 19 Minute Mission - Week 1 - Jesse Zagorsky
    Jesse launched the 19-Minute Mission, a new agent attraction program designed to help real estate agents build their recruitment pipelines through focused daily prospecting. The program involves spending 15 minutes sending conversation starter texts to potential recruits followed by 4 minutes for follow-up responses, with participants expected to commit to this routine 5 days per week between now and December. Jesse demonstrated the new Boards app, which integrates with messaging platforms to make sending pre-written conversation starters faster and more efficient, and provided guidance on list building strategies including searching contact lists, reviewing past transactions, and leveraging social media connections. Several participants shared their wins from recent training events in San Diego and discussed their experiences setting up and using the Boards app, with Jesse offering ongoing support and encouraging participants to reach out with questions or challenges.
    58 min
  • Strategies and Connections in Agent Attractions - Jesse Zagorsky
    The meeting focused on agent attraction strategies and sharing recent wins and experiences among participants. Jesse led the session, discussing the importance of starting or restarting agent attraction efforts and provided guidance on how to overcome mental barriers to getting started. He introduced the Agent Collective Partner Playbook and encouraged participants to watch a short video and review a key page to prepare for upcoming activities. Jesse explained a four-step system for attracting agents and addressed questions about recruiting high-performing agents, emphasizing the value of genuine relationship building. Armand and Ryan shared their personal experiences and strategies for engaging with potential recruits, including leveraging social media and personal connections. The session also highlighted the upcoming launch of the "19-minute mission" to boost recruitment efforts and encouraged participants to return for the next meeting.
    32 min
  • Agent Attraction Strategies within eXp - Barry Overton
    The meeting focused on agent attraction strategies within eXp, with Barry Overton sharing his approach to building a relationship-driven business by providing value rather than hype. Barry discussed the importance of understanding different agent avatars, such as new agents, seasoned agents, team leaders, and independent brokers, and tailoring value offers to their specific needs and challenges. He outlined a process for identifying and engaging potential recruits, emphasizing the use of tools like Corded IO and Homes.com, and the importance of nurturing relationships even after a "no." Barry also highlighted the resources available through the Agent Collective and shared his personal success story of moving to San Diego with eXp. The session concluded with a brief Q&A, where Barry and Scott discussed their backgrounds in law enforcement and real estate.
    54 min
  • Partner Playbook Success Story
    This meeting was a session focused on agent attraction strategies for real estate professionals at eXp Realty. Jesse led the discussion and shared successful approaches with participants, including Ryan who reported significant results from daily Instagram and TikTok posts followed by personalized video messages to agents, resulting in 9 scheduled appointments from 24 initial contacts. The group discussed effective conversation starters after completing real estate transactions, with Jesse emphasizing the importance of systematic follow-up with all agents rather than waiting years to reconnect. Key strategies covered included using video messages to humanize outreach, asking curious questions rather than trying to convince, and leveraging eXp's 5-phase career development video as an engagement tool. Jesse also addressed scenarios like handling recruitment meetings from competitors and managing situations where agents claim they already have multiple income streams, emphasizing the importance of asking questions and getting curious before attempting to recruit.
    46 min
  • What to do AFTER someone shows interest - Jesse Zagorsky
    This was a training session led by Jesse Zagorsky focused on Agent Attraction strategies for real estate agents at EXP. Jesse introduced a new four-step launch process including conversation starters, resource replies, partner intros, and follow-up procedures, along with a new "19-minute mission" concept launching September 17th where agents would spend 15 minutes sending conversation starter texts followed by 4 minutes responding to replies. The session covered conversation starter templates, addressed common objections like lack of local EXP presence, and provided guidance on transitioning from text messaging to phone calls when needed. Participants shared wins and asked questions about best practices, with Jesse emphasizing the importance of starting with warm contacts before expanding to colder prospects and offering real-time support through WhatsApp groups and direct text messaging.
    54 min

About Agent Attraction Fast Start

From the publisher's feed

Whether you are brand new to eXp Agent Attraction or committed to mastering the art of recruiting, this weekly training is designed to get you there faster. Led by Jesse Zagorsky (eXp Broker Associate…