Agent Attraction Fast Start

This was the fourth week of Jesse Zagorski's "That Could Be Me" agent attraction training series, focusing on tactical implementation of the four-step revenue share system. Jesse demonstrated the step-by-step process starting with conversation starters, showing how to text prospects a three-and-a-half minute video to identify their current phase in an agent's career development. The group reviewed real-world examples, including Brooke's experience sending messages to 75 agents where she received 17 responses, and Jesse provided specific feedback on improving her text message format and follow-up strategies. Jesse emphasized the importance of being coachable, willing, and hungry, while explaining that the system works by leveraging existing relationships rather than cold outreach, and discussed the psychology behind effective messaging including the use of vulnerability and curiosity to generate responses. The session included live troubleshooting where Jesse helped participants refine their approaches and provided specific feedback on text message formatting and follow-up strategies, concluding with encouragement for everyone to immediately put the learned techniques into practice.

This meeting was a "That Could Be Me" Agent Attraction Fast Start call led by Jesse, focusing on training real estate agents on a four-step revenue share system. Jesse shared personal stories about his real estate journey and introduced a simplified process consisting of conversation starter texts, resource replies, partner introduction Zoom calls, and decision-making steps. The call included testimonials from JoAnn and Kelly about their recruitment experiences, and Jesse provided specific scripts and guidance for agents to reach out to potential recruits. He addressed common challenges, particularly around reaching out to friends and colleagues, and emphasized the importance of diagnosing prospects' needs before presenting solutions. Jesse also announced updates to the training materials and promised to refine the process based on feedback from the call participants.

This meeting was the third week of Jesse Zagorsky's "That Could Be Me" agent attraction series, focusing on building and managing prospect lists for recruiting real estate agents to eXp. Jesse featured two successful participants: Kellie Leach, who had recruited 3 agents in her organization using structured outreach and a spreadsheet tracking system, and Rizwana, who achieved a 100% response rate by calling agents instead of texting, resulting in her first sponsored agent meeting within just four days of starting the program. The session covered tactical strategies including list building through phone dumps, social media audits, and cross-selling from past transactions, along with methods for warming up prospects before sending eXp materials. Jesse also addressed common challenges like handling defensive responses about eXp and provided specific guidance for responding to agents who question the legitimacy of the company.

This meeting was a "That Could Be Me" Agent Attraction Fast Start call led by Jesse Zagorsky, where he presented a 4-step system for recruiting real estate agents to eXp. Jesse shared success stories from four agents, including Derek Martinez (a police officer who recruited his first agent), Spencer Bruce (a former middle school teacher selling 15 houses annually), Ryan Payne (a 14-year agent who recently had two prospects respond to his outreach), and Kelly Leach (who was scheduled to speak but couldn't attend due to being en route to Disneyland). Jesse explained the system's mathematical approach, emphasizing that out of 10 text messages sent to warm contacts, approximately 5 would watch the 5 Phases video, 2 would respond, and 1 would move forward to a Partner Intro Zoom call. He provided specific conversation starter scripts and stressed the importance of "sifting and sorting" rather than "selling" potential recruits, encouraging participants to focus on diagnosing pain points before presenting solutions. The call concluded with Jesse announcing plans to create shorter training videos to better explain the system's details in future sessions.

Jesse Zagorsky hosted a training session called "Agent Attraction Fast Start" to introduce a new four-step system for recruiting real estate agents to eXp Realty. The session featured three successful agents sharing their experiences: Traci Wells, who built an organization of 6 people in 4 months; Gaylen Martin, who grew to 52 agents over 3 years; and Barry Overton, who built 153-person organization over 4.5 years. Jesse introduced a new 3.5-minute "Five Phases Video" diagnostic tool that helps identify potential recruits' pain points without mentioning eXp directly. The session concluded with instructions for participants to schedule 15-minute "game plan interviews" with their Focus 250 leaders to receive access to the full playbook and tools.

This meeting was an Agent Attraction Fast Call led by Jesse, focusing on recruitment strategies and revenue share training. Jesse shared his extensive backend system showing 1,824 active agents and 7,547 homes sold in the last 12 months, demonstrating the potential of building a large organization. He introduced a simplified four-step recruitment system: invite, resource, three-way call, and decision, explaining how to use three-way calls to create trust triangles and borrowed credibility. The call included Q&A sessions where Brooke asked about recruiting strangers and Jeff sought guidance on approaching agents from a competing franchise, with Jesse advising on appropriate approaches and legal considerations around franchise agreements. Jesse emphasized the importance of relationship-building over direct sales approaches and shared a story about recruiting Tristan Almato by giving him an iPhone, demonstrating creative relationship-building strategies.

This was a special edition of the Agent Attraction Fast Start call where Sherri Johnson temporarily took over hosting duties from Jesse while he attended a home inspection. Sherri led a discussion focused on recruitment strategies and challenges, particularly addressing how to handle prospects who seem interested but delay making decisions. She shared specific scripts and approaches for texting and scheduling follow-up meetings, emphasizing the importance of booking multiple appointments upfront and presenting the financial benefits of joining eXp clearly. The group discussed time management challenges around recruiting activities, with Mary sharing her approach of dedicating full time to building her organization. Sherri also promoted her upcoming "Gold Mine Pipeline Challenge" coaching event as a tool for both personal business development and recruiting, offering attendees a special code to share with prospects.

Jesse Zagorsky leads a tactical Agent Attraction SaaStart session, breaking down a clear and duplicatable system for building revenue share inside eXp. The conversation starts with a critical reality check: for newer agents, selling homes comes first—while agent attraction becomes a powerful long-term wealth strategy. From there, Jesse introduces his new “Game Plan Interview” system, designed to uncover what truly motivates agents and align opportunities with their personal goals. At the core of the training is a simple but effective 90-day plan:

• Build a targeted list of agents
• Invite them to valuable resources (not just eXp pitches)
• Leverage three-way calls with experienced leaders
• Stay consistent with follow-up and conversations

Jesse emphasizes that success in agent attraction isn’t about convincing—it’s about providing value, recognizing buying signals, and guiding conversations naturally. He also shares practical strategies for:

• Re-engaging cold prospects
• Booking meetings from meetings
• Using low-pressure, curiosity-driven invitations
• Avoiding overcomplication by sticking to proven systems

The session wraps with clear action steps, including building a list of 50 agents, tracking engagement, and committing to a weekly cadence of conversations. If you’re looking to grow a sustainable revenue stream through agent attraction—without feeling salesy or overwhelmed—this episode gives you a simple, structured path to follow.

Jesse Zagorsky leads a dynamic session focused on agent attraction, onboarding, and building a scalable real estate organization through systems and support.The conversation highlights real-world growth, with Jesse sharing his current metrics and emphasizing that success in agent attraction is simple—but not easy. Consistency, effort, and a duplicatable process are what drive long-term results.New team members are introduced and guided through key tools like the RevShare dashboard, while the group discusses how to navigate downlines, track agent activity, and understand organizational structure. Support systems take center stage, with Autumn and Anjanette Braden showcasing the importance of onboarding, accessibility, and human connection in retaining and empowering agents.Jesse also shares his philosophy on recruitment: instead of pre-qualifying or “selling,” focus on understanding people’s hopes, dreams, and goals—and position yourself as a resource to help them get there.The session wraps with a look ahead at new initiatives, including a “Game Plan Interview” system and upcoming virtual events designed to spark conversations and attract the right people into the business.If you’re looking to grow a team, create leverage, and build a sustainable revenue stream through agent attraction, this episode lays out the mindset and systems to make it happen.

In this live Q&A session, Jesse works directly with agents to refine their approach to agent attraction, focusing on the power of intentional conversations and understanding what truly drives people to make a change.The session highlights Jamie’s success in building a 250+ member training community, reinforcing the importance of aligning value with market demand. From there, Jesse breaks down proven frameworks like “ISOP” (In Search Of Pain Points) and introduces a simple but powerful question: “On a scale of 1–10, how would you rate your real estate career?”—a gateway to uncovering real motivations and challenges.Through real-world examples and role-play insights, Jesse emphasizes listening over pitching, setting appointments in the moment, and leveraging natural enthusiasm to attract the right people. He also shares strategies for scaling agent attraction through systems, duplication, and connecting prospects with the right resources instead of trying to do everything yourself.If you want to improve your conversations, identify real opportunities, and build a scalable agent attraction business, this episode is packed with practical, high-level insights.