The BB&J Podcast

#205: HTTPS: What it is and why you need it


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What's https, and why is it important for your site? What even is http, and what does it 'do' for sites? This week, I break down the differences between http and https, including how they affect the security of the site and improve SEO across the board. Additionally, I provide a guide to getting the https certification process started, including where you get it from and what you'll need to present.

Today, you will learn:

  • 0:44 Understanding http vs https
  • 6:35 How https affects site authority and page rank
  • 11:40 How https keeps user and site owner data secure
  • 14:45 Where to get certification
  • 16:21 What you’ll need
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    The BB&J PodcastBy John Lindt