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#206 Brand Strategy
Brand strategy is more than just a new logo or design. Brand is every way that a company communicates, what it stands for and a promise delivered to customers.
Hosted by:
Jeff Lenard, VP Strategic Industry Initiatives, NACS and Donovan Woods, Director of Operations, Fuels Institute
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By National Association of Convenience Stores
4.5
2626 ratings
Brand strategy is more than just a new logo or design. Brand is every way that a company communicates, what it stands for and a promise delivered to customers.
Hosted by:
Jeff Lenard, VP Strategic Industry Initiatives, NACS and Donovan Woods, Director of Operations, Fuels Institute
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