Inc.'s writers and editors discuss Maria Aspan's new book, Startup Money Made Easy, how fancy parental perks are helping retain talent, and three young companies trying to take a slice of the men's health-care market (what could go wrong?).

#207 Everything You Need to Know About Money When Starting a Business

It takes audacity to start a company, grit to grow it, and community to survive the ordeal. From the Ground Up features frank and unfiltered conversations—with some of the most successful founders in the world—about navigating the role of the founder, the tips and tricks entrepreneurs need to know to be successful, and the secrets that nobody really tells you before you start a business.

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#207 Everything You Need to Know About Money When Starting a Business

#207 Everything You Need to Know About Money When Starting a Business

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