Marketing Scoop Podcast

2.10 [Special] 12 Digital Marketing Experts Share Their Actionable Tips for 2019


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Episode 2.10 of Marketing Scoop is a little different – this is a segment from a 5-part livestream series bringing you 120 of the world’s leading digital marketers - all be answering the same question - “what’s your number 1, actionable digital marketing tip for 2019.”

This particular section features Andrea Vahl, Amy Bishop, Leah Buckingham-Warner, Kristian Haanes, Chad Pollitt, Teresa Heath-Wareing, Stephan Spencer, Kirk Williams, Michael Fleischner, Lexi Mills, Marcus Sheridan and Kevin Gibbons.

Here’s a summary of what was covered...

1:47 “Focus any Facebook Ads you have around conversions – test using 4:5 frame dimensions for video.”
Andrea Vahl from andreavahl.com

4:04 “Start with a customer-centric approach to the purchase journey.”
Amy Bishop from cultivativemarketing.com

7:40 “Get involved in influencer marketing.”
Leah Buckingham-Warner from butterflymarketingconsultancy.co.uk

11:07 “Begin your planning for 2019 now – planning is everything!”
Kristian Haanes from webinara.com

14:48 “Be prepared for the USA version of GDPR! And put much more budget into the content that you produce.”
Chad Pollitt from inpwrd.com

18:43 “Think about how you can connect to your audience through authenticity.”
Teresa Heath-Wareing from teresaheathwareing.com 
21:34 “Steal featured snippets from your competitors!”
Stephan Spencer from stephanspencer.com

25:02 “Take a hard look at investigating Amazon advertising.”
Kirk Williams from zatomarketing.com

27:50 “Stay abreast of the latest developments in marketing technology.”
Michael Fleischner from bigfinsolutions.com

30:24 “You need to really care about the thing that you’re creating.”
Lexi Mills from leximills.net

32:30 “Record an authentic video addressing the top 7 concerns that your customers have.”
Marcus Sheridan from marcussheridan.com

37:20 “Push for more crazy ideas! And think strategy, not campaigns.”
Kevin Gibbons from resignal.com

I hope that you enjoyed this great selection of thoughts and tips from today’s livestream!

Check out the rest of the recordings from this mini-series at http://www.digitalmarketingin2019.com

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Marketing Scoop PodcastBy SEMrush