Stop Scrolling, Start Scaling® Podcast

212: Team 95's Community Coordinators: Meet the Team Crafting Your High-Converting DMs


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Most people don't realize it, but the true voice of your brand on social media often isn't you—it's your Community Coordinator. In this episode of Stop Scrolling, Start Scaling, host Emma Tessler sits down with three powerhouse women from the Ninety Five Media team—Annie, Valeria, and Laylah—to reveal the hidden role of community management and why it's the secret weapon for scaling online. These behind-the-scenes experts are the ones building relationships in the DMs, sparking conversations in comments, and turning cold leads into warm, loyal fans. Together, they share what community management really looks like day-to-day, the biggest misconceptions brands have about it, and how these subtle but powerful interactions drive results. If you've ever wondered how engagement translates into sales, or why community building is non-negotiable for brands today, this conversation will change how you think about social media forever.

Listen in as Emma speaks to Annie, Valeria and Laylah about:

  • Why community management is the secret growth driver most brands overlook

  • Ways community insights can directly shape content strategy and brand decisions

  • The biggest misconceptions founders have about social media community work

And much, much more!

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Stop Scrolling, Start Scaling® PodcastBy Ninety Five Media