Course Creation Boutique's podcast

#218: How to Sell to Existing Students and Clients


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This week on the Course Creation Incubator, I share why your next online course sale doesn’t need to come from a brand-new lead. Instead, I break down how to sell smarter by re-engaging your most trusted audience—your past students and clients. Learn how to maximize existing relationships to grow revenue and impact, without burning out chasing cold traffic.

 

You’ll learn:

 

✔️ Why acquiring new students costs 5x–25x more than re-selling to existing ones

✔️ How to reduce marketing friction and make it easy for someone to say “yes” again

✔️ The power of return offers, grad rates, and peer energy

✔️ What to include in a refresher offer or returning student incentive

✔️ Ways to deepen results through group coaching or limited 1:1s

✔️ Why testimonials, case studies, and feedback loops are growth levers

 

▶️ Hit play now to reconnect with your best buyers and boost your revenue with ease.

 

Want to boost your course sales—without chasing cold leads or launching from scratch every time? Our Done-For-You Services don’t just help you build an online course; we support you in growing your visibility and authority too. From crafting your course to creating a guesting strategy that gets you in front of the right audience, we walk you through every step. Find out more and book a call here (https://coursecreationboutique.com/course). Let’s grow your online course and your reach—together.

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Course Creation Boutique's podcastBy Gina Onativia

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