This week on the Course Creation Incubator, I share why your next online course sale doesn’t need to come from a brand-new lead. Instead, I break down how to sell smarter by re-engaging your most trusted audience—your past students and clients. Learn how to maximize existing relationships to grow revenue and impact, without burning out chasing cold traffic.

You’ll learn:

✔️ Why acquiring new students costs 5x–25x more than re-selling to existing ones

✔️ How to reduce marketing friction and make it easy for someone to say “yes” again

✔️ The power of return offers, grad rates, and peer energy

✔️ What to include in a refresher offer or returning student incentive

✔️ Ways to deepen results through group coaching or limited 1:1s

✔️ Why testimonials, case studies, and feedback loops are growth levers

▶️ Hit play now to reconnect with your best buyers and boost your revenue with ease.

Want to boost your course sales—without chasing cold leads or launching from scratch every time? Our Done-For-You Services don’t just help you build an online course; we support you in growing your visibility and authority too. From crafting your course to creating a guesting strategy that gets you in front of the right audience, we walk you through every step. Find out more and book a call here (https://coursecreationboutique.com/course). Let’s grow your online course and your reach—together.

Think you need thousands of followers to launch your online course? Think again. In this episode, I tackle one of the biggest myths I hear all the time: that you need a big list or massive audience to make a successful course launch. I break down what actually matters (spoiler: it’s quality over quantity), how to test your idea with the audience you already have, and real-life stories of people who launched to engaged, niche followings with incredible success.

You’ll learn:

✔️ Why you don’t need a big list to launch successfully

✔️ What “engaged audience” really means

✔️ Real-world examples from small but mighty launches

✔️ How to grow your list without stalling your momentum

🎧 Hit play now and let’s get you moving forward with your online course, no matter your list size.

If you need a shot of inspiration—this is the episode for you! This week, I’m joined by my friend and client, Stew Darling—a former British Army officer turned strategist and course creator—who brings the fire every time we talk.

He’s driven, dedicated, and never short on insight—and today he’s walking us through his Done-For-You journey and what it took to bring his course to life.

Here’s what you’ll learn:

✔️ The key steps Stew took to create his online program and how he knew it was ready to go live

✔️ How the Done-For-You service helped streamline the process and gave Stew clarity on what to prioritize

✔️ What surprises came up along the way (and what he’d do differently next time)

✔️ How his course creation journey transformed his business and opened new doors

🎧 Hit play now and get inspired by Stew’s dedication and innovation—and walk away with actionable insights you can apply to your own program!

What if podcast guesting could be one of your BEST business-building tools?

This week, I’m joined by PR pro and podcast pitching strategist Christina Lenkowski to talk about how to make the most of your podcast appearances—from landing the right interviews to leaving a lasting impression.

You’ll learn:

✔️ What makes a “bingeable” podcast guest (and how to become one)

✔️ The biggest mistakes people make when pitching themselves

✔️ How to use podcast guesting to grow your audience and build your authority

🎧 Hit play now and get ready to be a better guest—with a whole lot more strategy behind it.

We’re continuing our series: Your Biggest Course Creation Questions, Answered, and this week we’re digging into a question that comes up with every client:

“How do I know which online learning platform is right for me?”

From all-in-one tools like Kajabi to community-first platforms like Skool, I’m walking you through how to choose an online course platform based on how you want to teach, engage, and grow.

Here’s what you’ll learn:

✔️ The 3 key questions to ask yourself before choosing any platform

✔️ When to prioritize simplicity vs. customization

✔️ My personal take on Kajabi, LearnWorlds, and more!

✔️ Where each one shines—and what to know before you commit

🎧 Hit play and walk away with clarity on where to host your course with confidence.

We’re continuing our series: Your Biggest Course Creation Questions, Answered, and this week we’re digging into a BIG one:

“Do I have the right content to turn this into a course?”

Spoiler: You probably do! (But let’s break it down to be sure.)

In this episode, I walk you through:

✔️ How to know if your process is deep enough for a full course—or better suited for a mini offer

✔️ Why your course promise helps filter the fluff (and keeps students from getting overwhelmed)

✔️ The Post-It method I swear by for mapping out modules

✔️ Plus: How to validate your content with a live training or workshop

Whether you’re sitting on a few slides or packed full of ideas, this episode will help you figure out what to teach, how much to include, and what your students really need to get results.

🎧 Hit play now—and walk away ready to map out a course that works.

We’re taking a break from our series: Biggest Course Creation Questions, Answered, and this week we’re talking about something you don’t always think about when building your course—but it’s essential for connection: YOUR CHARISMA.

I brought in a special guest—my friend Demet Tuncer, an award-winning actress, speaker, and executive trainer—to break down what charisma really is and how anyone can boost their presence and magnetism.

Think charisma is something you’re born with (or not)? Demet is here to bust that myth wide open.

In this episode, you’ll hear: 

✔️ The 5 “banks” that make up true charisma (and how to strengthen each one) ✔️ Why charisma matters for course creators, speakers, and online business owners

✔️ How to bring more energy and authenticity into your videos and live sessions

✔️ Quick wins you can implement today to feel more confident and connected on camera

Demet also shares her best tips to help you create deeper engagement with your audience no matter where you’re showing up.

🎧 Hit play now and start bringing more charisma and connection to your course and business.

We’re continuing our series: Biggest Course Creation Questions, Answered, and this week we’re tackling one of the most stressful parts of launching a course: PRICING.

“How do I know what to charge for my course?”

If you’ve been wondering the same thing, this episode is for you.

I’m walking you through the four key factors I consider when setting a price point for a course—so you’re not pulling a number out of thin air or charging less than your content is worth.

✔️ What promise are you delivering (and how big is the transformation)?

✔️ How does your delivery format impact price?

✔️ What will your audience actually pay (and how do you find that out)?

✔️ Can bonuses increase perceived value?

Whether you’re launching a brand-new course or rethinking your pricing strategy, this episode will help you find your sweet spot—and charge with confidence!

Not sure what to charge? Our Done-For-You Services include pricing strategy, competitive research, and the full support you need to get your course out there—successfully. Find out more and book a call here. (coursecreationboutique.com/course)

Let’s be real—there’s never a perfect time to launch your course. But there IS a right time for YOU.

In this episode, I’m kicking off my “Biggest Course Creation Questions” series by answering the #1 thing I hear from business owners:

“Gina, how do I know if now is the time to create my course?” If you’ve been asking yourself that same question, this episode is for you.

What you’ll walk away with:

✔️ The 3 signs you’re ready to launch (hint: it’s about more than just timing!)

✔️ Why waiting for the “right moment” could actually hurt your business

✔️ How to overcome the fears keeping you stuck—and missing out on sales

If you’ve been sitting on a course idea, wondering when to finally go for it—this episode is your sign.

Hit play now and let’s figure out if NOW is your time to build (and sell!) your course.

Stories sell—but only when you know how to use them.

Storytelling doesn’t have to be one more thing on your to-do list. In this episode, I’ll show you how to make it part of your flow—so it supports your business without slowing you down.

You’ll hear: 

✔️ 3 simple ways to start building a storytelling habit (even if you don’t think in stories).

✔️ How to organize your stories so you’re never scrambling for one again.

✔️ Why your story bank is your best business asset—and how to build it.

Plus, I’ll walk through how I use stories across the 10 strategic touchpoints we covered in last week’s episode—so you can take action right away!

Hit play and let’s start turning your stories into your most powerful sales tool.

Want to create a course where stories drive connection and conversion? Our Done-For-You Services can help you build a storytelling-rich course from start to finish. Find out more and book a call here: coursecreationboutique.com/course