Discover how Alex Short is transforming affiliate marketing into fintech innovation. In this episode of The Partner Marketing Podcast, Matthias sits down with the founder and CEO of PerformID to explore how Alex is bridging digital marketing and financial services.

From teaching in Korea to building a fintech powerhouse, Alex turned a bold idea into reality—staking his life savings to launch PerformID, a platform that delivers real-time, card-linked rewards and closes the gap between digital attribution and financial services. Today, PerformID powers programs for major banks, American Express, and Visa, with flexible, SKU-level attribution that benefits merchants and banks alike.

Tune in to hear Alex’s inspiring founder story, his vision for affiliate-led loyalty, and why PerformID is poised for global expansion.

This Podcast is produced by TLDR Studios.