Today, we’re talking about the three steps for success on any social media platform: 1) Identity, 2) Discovery, and 3) Doubling Down.

What this involves is first identifying your brand and target audience, then discovering how to make the best content possible for that audience through trial and error, and finally doubling down on what works to keep producing what your audience wants to see.

I believe this framework is very powerful, so I hope it helps you on your journey in social media marketing! 

Also, if you’d like to see this all put into practice, stay tuned for more updates to my Strategy In Action series coming next week!  

►► T I M E S T A M P S:
(0:00) Intro
(1:37) Step One: Identity 
(4:23) Categories for Identifying Your Brand
(12:48) Step Two: Discovery
(16:12) Step Three: Doubling Down
(19:50) Outro

►► S T A Y   C O N N E C T E D :
Instagram [ https://bit.ly/3f2hI34 ]
TikTok [ https://bit.ly/2ULs1lv ]
YouTube [ https://bit.ly/3zIC1KS ]
Spotify [ https://spoti.fi/3zHpB6b ]
Apple Podcast [ https://apple.co/385hft7 ]
Also on Amazon Music, Stitcher, and more!
Google Podcasts, iHeart Radio, Pandora, TuneIn+Alexa [ 😔May not be available yet 😔]

►► A B O U T Eric Talks Marketing P O D C A S T :
The goal is to help real estate agents master their marketing, by sharing MARKETING PRINCIPLES that can lead to TACTICAL STRATEGIES. Let us know what you think by leaving a comment on the podcast.

►► A B O U T Eric :
My name is Eric Kim, and I'm a marketing enthusiast. I operate a digital marketing business that serves real estate agents that are looking to break through business plateaus. Shoot me a DM on Instagram. I’d love to get to know you better!
LOOKING TO HELP anyone who wants to level up their marketing strategy!
LOOKING FOR HELP in connecting with real estate agents that have specific GOALS for growth.

►► C O N T A C T 
Instagram DMs: https://bit.ly/3f2hI34
Email: [email protected]