This might be easiest way to step into the role of leader and it's the thing that sets the tone, culture, community and cause for your entire organization. This is what you stand for! What your team stands for, what makes you all unique. The manifesto is what creates unity like no else and what binds you together in unity. Remember... people don't buy what you do, they buy why you do it. This is one of my favorite episodes yet! Tune in and leave feedback!