notes on being unruly

22: Social media shouldn't be a full-time slog


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I’m joined by the fabulous Amy Downes - aka The Content Wizard - who’s whose magic lies in helping small business owners find their own rhythm and style online without losing their d*mn minds to the endless scroll, the pressure to “do it all” or that flipping algorithm.

With her signature blend of strategy, heart and straight-talking realness, Amy shares how you can create content that feels fun, set boundaries that feel good and build connections that feel real and exciting.

We talk about:

✨ Why social media feels so overwhelming - and how to bring the joy back

✨ Letting your mission - not the algorithm - inform how you show up on the socials

✨ The myth of “doing it all” on the socials and finding your own pace online

✨ Amy’s brilliant “three posts a week” content plan

✨ How to batch and schedule content while also leaving space for spontaneous, authentic posting

✨ How to engaging meaningfully online so it genuinely feels fun AND helps you build genuine connections

✨ Permission to take breaks (and why your audience will still be there)

Amy’s wisdom is a gentle reminder that you get to do social media your way. You get to slow down, step back and show up as your real, imperfect, magical self.

🎧 Tune in, breathe out and start injecting plenty more fun back into your feed.

❤ If you loved this episode, don’t forget to Subscribe to the podcast and leave a 5-star review—it’ll help more people discover the show and start their should-free journey too!

Grab Amy’s free mini-guide Conserve Your Magic: A Guide to Calmer Social Media 

Connect with Amy:

Facebook: @amydowneswizard

Instagram : @contentwizarduk

LinkedIn: Amy Downes

Find out more about Amy and her offers on her website contentplanningwizard.com/

Come hang out with me!

Connect with me on LinkedIn here

Follow me on Instagram @clubjamiepei

Join my mailing list here

Check out what else I do on my website

We also mention Connect Women in Biz and founder Corinna Nichol in this episode. To find out more and connect:

Connect Women in Biz Community on Facebook

Connect Women in Biz Community on Instagram

Connect with Corina Nicol on Facebook

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notes on being unrulyBy Jamie Pei