Business of Apps Podcast

#229: “How top apps win at user acquisition” App Promotion Summit Berlin panel


Listen Later

Good news - the winter is finally over, and I’m sure you’ve missed the warmth just as much as I have.

Today, I’m thrilled to share with you another special episode featuring one of the discussion panels we hosted last December during the App Promotion Summit Berlin.

This panel covers a wide range of topics, including user acquisition strategies, incrementality and ROI measurement, retargeting and re-engagement strategies, and more.

The panel was hosted by Bob Hollanders, Head of Sales & Account Management, EMEA & US at Appier.

We were fortunate to have on the panel:

  • Victoria Chang, Performance Marketing Lead at Wooga
  • Pascal Priso, Performance Marketing Manager at Babbel
  • Karst Kortekaas, Director, App Solutions, EMEA at Appier
  • Cansu Bengü Ağaoğlu, Head of Sales (Central Europe) at Adjust
  • ...more
    View all episodesView all episodes
    Download on the App Store

    Business of Apps PodcastBy Business of Apps

    • 4.7
    • 4.7
    • 4.7
    • 4.7
    • 4.7

    4.7

    24 ratings


    More shows like Business of Apps Podcast

    View all
    HBR IdeaCast by Harvard Business Review

    HBR IdeaCast

    253 Listeners

    The Vergecast by The Verge

    The Vergecast

    3,644 Listeners

    Under the Radar by Relay

    Under the Radar

    209 Listeners

    Founders by David Senra

    Founders

    1,774 Listeners

    How I Built This with Guy Raz by Guy Raz | Wondery

    How I Built This with Guy Raz

    30,220 Listeners

    The Daily by The New York Times

    The Daily

    111,673 Listeners

    Masters of Scale by WaitWhat

    Masters of Scale

    3,970 Listeners

    Y Combinator Startup Podcast by Y Combinator

    Y Combinator Startup Podcast

    211 Listeners

    Swift over Coffee by Paul Hudson and Mikaela Caron

    Swift over Coffee

    168 Listeners

    Sub Club by RevenueCat by David Barnard, Jacob Eiting

    Sub Club by RevenueCat

    54 Listeners

    The Startup Ideas Podcast by Greg Isenberg

    The Startup Ideas Podcast

    180 Listeners

    Unsolicited Feedback by Brian Balfour & Fareed Mosavat

    Unsolicited Feedback

    41 Listeners

    Superhuman AI: Decoding the Future by Superhuman AI

    Superhuman AI: Decoding the Future

    6 Listeners