It’s all about using training as a lead generation strategy in this episode with Christine and her guest, Nancy Giere. Most people hate being sold to, but they like to learn. Nancy shows how education can be your best tool to winning your customers. Stay tuned!

Here are the things to expect in the episode:

● Attracting your target customers, not by selling, but by teaching.

● How to transform your existing material into an effective lead magnet.

● Building trust and loyalty through your lead generation strategy.

● What does it take to make binge-worthy content?

About Nancy Giere:

Nancy has over 25 years of real-world business experience working as Training Director, Instructional Designer, Customer Service Rep, Marketing Coordinator, Insurance Agent, and Retail Buyer. Actually, the only type of job she hasn’t had is in the restaurant or waste management business. Pretty unusual for a Sicilian from Chicago.

This broad business experience places Nancy in a unique position to cut through the clutter, quickly get to the point and design creative, compelling virtual training programs for any audience.

Creative by nature and analytical by training is what makes Nancy unique. She brings a combination of business savvy and humor to every situation.

Connect with Nancy Giere!

Website: https://nancygiere.com/

Training Program: http://trainingthatsells.com/

LinkedIn: https://www.linkedin.com/in/nancygiere

Facebook: https://www.facebook.com/nancy.giere

Connect with Christine Trumbull!

Website: https://www.coachingtheclimb.com/

Facebook: https://www.facebook.com/ChristineLTrumbull

Coaching the Climb Facebook Group: https://www.facebook.com/groups/coachingtheclimb

LinkedIn: https://www.linkedin.com/in/christine-trumbull-coachingtheclimb/