The Content Universe

23: No, 'Business Casual' is NOT a Tone-of-Voice


Listen Later

Here's the thing:
Most of you don't have a tone-of-voice.

The truth can hurt.

I'm not even sure Montanus has a tone of voice.

Why?

Because business casual or profession Al is simply too generic to be a unique branded tone.

It's an idea your branding agency has sold you. But it's not real.

In this episode, I'll try to explain why.
...more
View all episodesView all episodes
Download on the App Store

The Content UniverseBy Montanus ApS