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#23 The Hidden Secrets of Lead Generation with Michael Venidis
Mariana Dalto hosts Michael Venidis, who shares his transition from musician to digital marketer. Michael delves into growth strategies and leadership for small businesses, especially in the home services sector. He discusses budget-friendly lead generation, emphasizing Google Business Profiles for visibility, and explores content marketing's role. Michael highlights common lead generation mistakes and effective social media strategies. The conversation includes optimizing lead follow-up processes, enhancing customer service with personality assessments and Voice AI, and maintaining a personal touch with automation. He concludes with practical tips for business owners and shares his contact info for further engagement.
ABOUT
With 12+ years of experience specializing in local lead generation for the home services industry, Michael Venidis has helped companies located all over the country grow their businesses utilizing a number of specialized digital marketing tactics.
As Chief Experience Officer for RYNO Strategic Solutions, a Google Partnered digital marketing agency that exists specifically for trades-based organizations, Michael has spent 12 out of its 15-year existence helping build the company into what it is today.
Michael has educated thousands of businesses about digital marketing at industry events throughout the country. Not only has he hosted educational trainings for major organizations like Lennox, Carrier, Daikin, ACCA, Service Nation Alliance, Roofing.com, SRC, and more, but he has also written and published multiple articles about digital marketing and has also been interviewed and referenced consistently in ACHR News, a leading print and online trade publication for the HVAC industry.
LINK MENTIONED IN THIS EPISODE:
https://rynoss.com/
https://www.linkedin.com/in/mvenidis/
https://www.facebook.com/RYNOStrategicSolutions
https://www.instagram.com/rynostrategicsolutions/
https://onetapconnect.com/rynoss-mikevenidis
Rate, Review, & Follow on Apple or Spotify Podcasts
“I love The Mariana Dalto Show Podcast”. If that sounds like you, please consider rating and reviewing my show! This helps me support more business owners – just like you – move toward the online life and business that they desire. Click here, scroll to the bottom, tap the rate with five stars, and select “Write a Review.” Then be sure to let me know what you loved most about the episode!
Also, if you haven’t done so already, follow the podcast show. I started adding bonus episodes to the feed and, if you’re not following the show, there’s a good chance you’ll miss out. Follow now!
CONNECT WITH ME:
WEBSITE: https://www.marianadalto.com/
YOUTUBE: https://www.youtube.com/@marianadalto?sub_confirmation=1
PINTEREST: https://www.pinterest.com/mariana_dalto/
INSTAGRAM: https://www.instagram.com/marianadalto10x/
FACEBOOK: https://www.facebook.com/mariandalto/
LINKEDIN: https://www.linkedin.com/in/marianadalto/
--
IF YOU ARE SERIOUS ABOUT IMPLEMENTING A PLAN TO GROW YOUR BUSINESS AND REVENUE, FLIGHT SCHOOL IS FOR YOU!
JOIN NOW: https://mardalto.com/flightschool
(0:00) Introduction by Mariana Dalto
(0:29) Guest introduction: Michael Venidis and his journey from musician to digital marketer
(3:00) Growth strategies and leadership in small business
(5:07) Tackling common problems in home services businesses
(6:40) Effective lead generation on a budget
(8:57) Leveraging Google Business Profiles for visibility
(9:57) Content marketing's impact on lead generation
(12:54) Prioritizing value provision in marketing efforts
(14:26) Avoiding frequent lead generation mistakes
(18:12) Utilizing social media for effective lead generation
(22:50) Optimizing the lead follow-up process
(24:03) Enhancing customer service through personality assessment and Voice AI
(28:03) Implementing automation tools without losing personal touch
(31:31) Michael's tips for business owners facing challenges
(33:09) Conclusion and contact information
View all episodes
By Mariana DaltoMariana Dalto hosts Michael Venidis, who shares his transition from musician to digital marketer. Michael delves into growth strategies and leadership for small businesses, especially in the home services sector. He discusses budget-friendly lead generation, emphasizing Google Business Profiles for visibility, and explores content marketing's role. Michael highlights common lead generation mistakes and effective social media strategies. The conversation includes optimizing lead follow-up processes, enhancing customer service with personality assessments and Voice AI, and maintaining a personal touch with automation. He concludes with practical tips for business owners and shares his contact info for further engagement.
ABOUT
With 12+ years of experience specializing in local lead generation for the home services industry, Michael Venidis has helped companies located all over the country grow their businesses utilizing a number of specialized digital marketing tactics.
As Chief Experience Officer for RYNO Strategic Solutions, a Google Partnered digital marketing agency that exists specifically for trades-based organizations, Michael has spent 12 out of its 15-year existence helping build the company into what it is today.
Michael has educated thousands of businesses about digital marketing at industry events throughout the country. Not only has he hosted educational trainings for major organizations like Lennox, Carrier, Daikin, ACCA, Service Nation Alliance, Roofing.com, SRC, and more, but he has also written and published multiple articles about digital marketing and has also been interviewed and referenced consistently in ACHR News, a leading print and online trade publication for the HVAC industry.
LINK MENTIONED IN THIS EPISODE:
https://rynoss.com/
https://www.linkedin.com/in/mvenidis/
https://www.facebook.com/RYNOStrategicSolutions
https://www.instagram.com/rynostrategicsolutions/
https://onetapconnect.com/rynoss-mikevenidis
Rate, Review, & Follow on Apple or Spotify Podcasts
“I love The Mariana Dalto Show Podcast”. If that sounds like you, please consider rating and reviewing my show! This helps me support more business owners – just like you – move toward the online life and business that they desire. Click here, scroll to the bottom, tap the rate with five stars, and select “Write a Review.” Then be sure to let me know what you loved most about the episode!
Also, if you haven’t done so already, follow the podcast show. I started adding bonus episodes to the feed and, if you’re not following the show, there’s a good chance you’ll miss out. Follow now!
CONNECT WITH ME:
WEBSITE: https://www.marianadalto.com/
YOUTUBE: https://www.youtube.com/@marianadalto?sub_confirmation=1
PINTEREST: https://www.pinterest.com/mariana_dalto/
INSTAGRAM: https://www.instagram.com/marianadalto10x/
FACEBOOK: https://www.facebook.com/mariandalto/
LINKEDIN: https://www.linkedin.com/in/marianadalto/
--
IF YOU ARE SERIOUS ABOUT IMPLEMENTING A PLAN TO GROW YOUR BUSINESS AND REVENUE, FLIGHT SCHOOL IS FOR YOU!
JOIN NOW: https://mardalto.com/flightschool
(0:00) Introduction by Mariana Dalto
(0:29) Guest introduction: Michael Venidis and his journey from musician to digital marketer
(3:00) Growth strategies and leadership in small business
(5:07) Tackling common problems in home services businesses
(6:40) Effective lead generation on a budget
(8:57) Leveraging Google Business Profiles for visibility
(9:57) Content marketing's impact on lead generation
(12:54) Prioritizing value provision in marketing efforts
(14:26) Avoiding frequent lead generation mistakes
(18:12) Utilizing social media for effective lead generation
(22:50) Optimizing the lead follow-up process
(24:03) Enhancing customer service through personality assessment and Voice AI
(28:03) Implementing automation tools without losing personal touch
(31:31) Michael's tips for business owners facing challenges
(33:09) Conclusion and contact information