Chad and I talked about:

- His early years in Operations, how they perfected their own fulfillment and how that led to them starting 3PL and offering fulfillment services for other brands?

- How did they get customers for Good Company in the beginning and what type of customers wanted to work with them?

- Why they decided to focus on 'hard' brands, i.e. fulfillment of packages that needed custom solutions, and how that was a very good thing for them business wise?

- What exactly do they do for customers? where does their responsibilities start and end and how do they onboard new customers?

- Why do they only accept 5% of new leads coming to them? and how do they keep their quality standards so high?

- What are his key challenges today and what does he do all week?

I was really inspired by Chad and Good Company's story, they are a perfect example of 'Less is More'.