Better Call Paul

235. NIL Collectives: Guiding Athletes to Grow and Monetize their Brand


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This week, Paul and Mesh interview Manuel Hernandez and Jeff McKay, the founders of Conquest Collective, an NIL collective which focuses on creating and leveraging opportunities for current and former student athletes at the University of Southern California. We discuss how, unlike more typical collectives which rely on donations, they plan to leverage their individual skill sets and the Hollywood backdrop to create a business model where athletes can gain valuable business and marketing skills and take control of their own brands. 

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