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// WHO:

Hengam Stanfield is the co-owner of two restaurants in San Antonio alongside his husband Matt. Their background is in engineering.   They tripled their restaurant sales in less than 5 years with 0 prior restaurant experience. They believe every restaurateur deserves owning a restaurant that does not own them. 

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// TODAY’S EPISODE:

Today is Making Dough Q and A Show was I gonna answer Christal question and Christal asked..

“Looking for ideas to boost are Wednesday night and Friday through Sunday lunch business...  not really interested in kids. Kids eat free and no room inside for live entertainment.”

Let’s tackle Sunday lunch. 

One of the things you need to know is especially when slower days and time is understanding the mood and the psychology of what people go through. What is on their mind on a Sunday night?

It is important for you to study your demographic.

Why would folks come to your restaurant for lunch on Sunday?! They want to go out and eat. 

So today I wanna share you few tips on how we’re able to do that.

Study it. 

Study why people come to that restaurant You need to study and figure out how you gonna do better. Are you going to do the same similar offering or lunch special?

We have a lunch buffet that is super popular for all families. 

Think about the offerings for like a lunch special. Why should people come to your restaurant? You have to give them a reason to come to your restaurant. 

Get to know them so they know you exist?! 

I’m telling you on Sundays a lot of folks go to church. We have a good relationship with churches. So we are not just doing it for the sales, we’re doing it what’s align in our brand messaging our values. 

Always build a relationship with people.

Always think about how you gonna build partnership with people. Go out shake some hands. Have you been in our restaurant or not? Do you have often meetings this sometimes? We would love to cater your lunch sometimes. Let me know. Can I have your business card? Build a relationship or partnership. 

You go to sow seeds. 

It takes a little while but it is what it is. I wanna tell you that if there is another restaurant in your community on your slower days or time know that there is always an opportunity for you to take some market share.