#podcast #GTM #saas #gotomarket #author #fractionalCMO #growthpath #purplepathKathryn E. Strachan, International Best Selling Author, Managing Director, Fractional CMO, International Speaker, Marketers Unleashed Podcast Host, and Exited Agency Founder/CEO, came on to growth path. Her and Andy talked about her new journey as a Best Selling Author, along with PR, self branding, and burnout.➡️ Key topics- Intro into her book Scaling for Success: How to Build a Brand that Breaks Barriers- Lessons learned around hiring internal people and doing PR before brand awareness is established- PR: Does it make sense?- First time author and having a roadmap- BurnoutGo to Kathryn's Linkedin: https://www.linkedin.com/in/kathryn-strachan/Get your copy of Scaling for Success: How to Build a Brand that Breaks Barriers: https://www.amazon.com/Scaling-Success-build-breaks-barriers/dp/1961757818🧐 Learn more- Subscribe to the podcast ► https://open.spotify.com/show/6h3X5P0kWkt62woYZRWDZU- Learn more about purple path ► https://www.purplepath.io- Get more content ► https://www.purplepath.io/content- Contact purple path ► https://www.purplepath.io/contact- [Free B2B SaaS GTM Guide] ► https://go.purplepath.io/guides/b2b-saas-state-of-the-union