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24. Leveraging Loyalty: How brands and retailers are using digital channels to grow consumer activation and engagement
Loyalty programs have become a major focus amongst convenience retailers and CPG manufacturers as tools for communication and drivers for engagement. In this week’s episode, Greg Crow and James Meara break down the benefits of offering loyalty programs, as well as how to use these opportunities to make a compelling consumer experience.
Hosted by:
Greg Crow, EVP Product at Koupon
Get in touch:
Greg Crow: https://www.linkedin.com/in/crowgreg/
Koupon: https://go.koupon.com/get-in-touch
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By KouponLoyalty programs have become a major focus amongst convenience retailers and CPG manufacturers as tools for communication and drivers for engagement. In this week’s episode, Greg Crow and James Meara break down the benefits of offering loyalty programs, as well as how to use these opportunities to make a compelling consumer experience.
Hosted by:
Greg Crow, EVP Product at Koupon
Get in touch:
Greg Crow: https://www.linkedin.com/in/crowgreg/
Koupon: https://go.koupon.com/get-in-touch