DemandGen Radio

#249 How to Build a Modern Marketing Team

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Let’s face it, the key to being successful in any organization is the people.


In this episode, David interviews Danielle Balestra, Director of Marketing Technology and Operations at Goodwin. Danielle shares how she has approached the ever-evolving challenges of building successful marketing teams.

Listen as David and Danielle discuss:

  • How to identify gaps within the team.
  • Overcoming the competitive job market.
  • The importance of creating a proactive environment.
  • How to assess your MarTech stack.

    • Check out the resources mentioned:

    • David Lewis' LinkedIn
  • Danielle's LinkedIn
  • Key Steps for Conducting a MarTech Stack Assessment
  • LeanData Bookit Demo
  • DemandGen TV

    • To hear this episode and many more like it, subscribe on Apple Podcasts, Spotify, or on DemandGenRadio.com or search for DemandGen Radio in your favorite podcast player.

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