THE BITE by Esquire Singapore

25: Episode 25: New tech advancements changing media and e-commerce


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Take a bite: With the success of Esquire Singapore's Digital Big Black Book, The Bite hosts, Norman Tan and Benjamin Hopkins, discuss how technology is changing the art and experience of storytelling for consumers and readers.

For this episode, the hosts are joined by Janosch Amstutz, CEO of HoloMe (who was the genius behind our very own Nikolaj Coster-Waldau hologram), and Matthew Lim, CEO and Co-Founder of VIDY, an interactive video player that hides behind text (for a preview, check out the BMW Intelligent Personal Assistant story on Esquire Singapore).

The podcast starts with Norman and Ben (who is finally back and on the record) discussing the new changes on Instagram (removing the public tally of 'likes') before they discuss technology and storytelling with Janosch and Matthew.

Before closing, the podcasters review food from Scoop Wholefoods—an organic and sustainably focused store from Australia that recently opened in Singapore.

00:00—Introduction

Our regular hosts Ben Hopkins (health entrepreneur and founder of Bioonics) and Norman Tan (editor-in-chief of Esquire Singapore) share what they've been up to since the last podcast.

01:28—"Coffee Catch Up"

Ben and Norman discuss Instagram disabling the 'like' public tally, the effect it may have on brands and influencers, and what this means in growing Instagram's business.

08:25—"Fresh off the grill" 

For this episode, the podcasters discuss how storytelling is changing digitally and how VIDY and HoloMe have been adapting to these demands. That includes creating video content platforms that provide you with a seamless experience on a website, or getting creative with the use of holograms for online shopping platforms.

58:28—"Last call of the day"

Taking a break from fragrance reviews, the podcasters were treated with a trip to Scoop Wholefoods. Stayed tuned as they share their reviews on various items such as 100% dark chocolate, freshly ground almond butter, homemade peach-flavoured jun, freeze-dried strawberry chocolates and activated nut mix.

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THE BITE by Esquire SingaporeBy Esquire Singapore