In this episode, Zach and Caleb discuss using the matching law in real-life interventions with Dr. Brent Kaplan.

Check out Dr. Kaplan's Website to access copies of his publications, try out his behavioral-oriented software, and view other projects he's working on: https://codedbx.com/

To further support us, check out our silly video at www.patreon.com/functionalrelationspodcast.

References: Kaplan, B. A. & Reed, D. D. (2012). The matching law: A tutorial for practitioners. Behavior Analysis in Practice, 4(2), 15-24. doi: 10.1007/BF03391780

Reed, D. D., Niileksela, C., & Kaplan, B. A. (2013). Behavioral economics: A tutorial for behavior analysts in practice. Behavior Analysis in Practice, 6, 34-54. doi: 10.1007/BF03391790