What Is the  ONE ​thing ​your ​customer ​wants, that​ ​if ​they ​get it , ​will ​solve SO ​many of their other problems. ​That is what today's episode is all about - the clarity you need to figure that out. I'm giving you the equation you must be able to solve, the sentence you must be able to answer, to figure this out and then I'm giving you the THE sentence you must be able to answer to figure this out:

"If ​I ​can ​make ​people ​believe ​that ​____ ​is ​the ​key ​to _____ ​and ​is ​only ​attainable ​through ​_______, ​then ​all ​other

objections ​will ​become ​irrelevant ​and ​they ​have ​to ​give ​me ​money."

This episode will help you figure that out AND give you the cheat sheet/tool to be able to study ads that pull you in to buy, by hacking their hook story and offer.

Tune in and take notes!