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25: Yu-kai Chou - Using Core Drives and Octalysis Gamification to Motivate Behavior
Yu-kai Chou is an Author and International Keynote Speaker on Gamification and Behavioral Design.
He is the Founding Partner and Chief Creation Officer of the premium consulting/design firm The Octalysis Group, as well as Co-Founder and Chief Experience of Metablox – an NFT platform powered by Real World Places and Real Life Memories.
Yu-kai is the Original Creator of the Octalysis Framework, and the author of Actionable Gamification: Beyond Points, Badges, and Leaderboards.
Yu-kai has been a regular speaker/lecturer on gamification and motivation worldwide, including at organizations like Stanford/Yale/Oxford, Google, Tesla, IDEO LEGO, BCG, the governments of UK, Singapore, Kingdom of Bahrain, and many more.
His design work has empowered over 1 Billion users’ experiences across the world.
You can find Yu-kai at:
https://yukaichou.com/
Connect with Adam at:
Website
We'd love to hear form you about what you are liking, and what you want to hear more of. Connect and engage on socials or send us a message through the website.
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By The Learning Evolution PodcastYu-kai Chou is an Author and International Keynote Speaker on Gamification and Behavioral Design.
He is the Founding Partner and Chief Creation Officer of the premium consulting/design firm The Octalysis Group, as well as Co-Founder and Chief Experience of Metablox – an NFT platform powered by Real World Places and Real Life Memories.
Yu-kai is the Original Creator of the Octalysis Framework, and the author of Actionable Gamification: Beyond Points, Badges, and Leaderboards.
Yu-kai has been a regular speaker/lecturer on gamification and motivation worldwide, including at organizations like Stanford/Yale/Oxford, Google, Tesla, IDEO LEGO, BCG, the governments of UK, Singapore, Kingdom of Bahrain, and many more.
His design work has empowered over 1 Billion users’ experiences across the world.
You can find Yu-kai at:
https://yukaichou.com/
Connect with Adam at:
Website
We'd love to hear form you about what you are liking, and what you want to hear more of. Connect and engage on socials or send us a message through the website.