Today, we're discussing uncommon understanding: we know we need to systematically generate uncommon insight, but how do we know if we're actually achieving it? Today we’ll discuss four feedback mechanisms of sorts that we can use right now to assess whether our thinking is truly differentiated. Then, we'll break down three forms uncommon understanding. We're finding that most of us might be doing great work in one of those buckets, yet there is much more available. We don’t want to miss that opportunity! Let's dive in.