Today’s episode features a conversation from our 2025 Q4 Short Drama Forum with Bethany Thomson — the Creative Lead at Sea Star Productions, one of the UK’s leading vertical drama studios.

In this interview, Bethany shares how she scouts and works with writers, how Sea Star collaborates with major platforms, and what makes vertical storytelling different from traditional TV and film. She also talks about the growing UK & European market, the tropes that still work, what new genres have breakout potential, and how she evaluates scripts, hooks, and characters for mobile-first audiences.

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Check out my book — Short Drama Writing 101: From Industry Logic to Social Psychology — a 135-page guide for producers, writers, and platform strategists.

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Future Playbook: China’s Short Drama Ecosystem and Insights for Global Business

China is not just the largest short drama market—it’s the most advanced one.

If you understand how China’s short drama ecosystem works today, you’ll understand how short dramas will evolve in your own country tomorrow.

👉 Amazon Light Version: https://www.amazon.com/dp/B0FX5QBY3Y

👉 Full Edition: https://payhip.com/b/jBRKF