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26 - 3 Pitfalls when doing Targeted Accounts in B2B w/ Andrei Zinkevich
During the episode Andrei gave us great insights about:
🔥 Three common mistakes B2B companies make when targeting accounts
🔥 Focus on defining your ICP and pick ONE
🔥 By picking one niche, you are allowing your team to build processes that can be replicated
🔥 Target champions over decision makers first
🔥 Make sure to have a sales follow up program
You can contact Andrei here: https://www.linkedin.com/in/azinkevich/
Follow us at: @markekodigital
Join our FB Group and get Blueprint Certified → https://www.facebook.com/groups/fbexams
Subscribe to our weekly newsletter → thelatest.markeko.com
Visit our website → www.markeko.com
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By Diego RiosDuring the episode Andrei gave us great insights about:
🔥 Three common mistakes B2B companies make when targeting accounts
🔥 Focus on defining your ICP and pick ONE
🔥 By picking one niche, you are allowing your team to build processes that can be replicated
🔥 Target champions over decision makers first
🔥 Make sure to have a sales follow up program
You can contact Andrei here: https://www.linkedin.com/in/azinkevich/
Follow us at: @markekodigital
Join our FB Group and get Blueprint Certified → https://www.facebook.com/groups/fbexams
Subscribe to our weekly newsletter → thelatest.markeko.com
Visit our website → www.markeko.com