Kimberly Spencer shares why you must be on a campaign to share your business' WHY like a politician running for president. In this episode, you’ll learn why you got to go grassroots daily for your mission (3:00), what my mentor, Brendon Burchard, said about having dinner with President George W. Bush (5:00), the NLP communication strategy I taught to employees at Fox studios, (7:00), ow to gather the exact marketing copy you need (12:00), what Marie Forleo did that you can model (14:00), and more.