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26 Shirts: Del Reid
Erik Arneth sits down with Del Reid, the man behind the term “Bills Mafia”, the 2023 Bills Fan of the Year, and the founder of 26 Shirts. Del’s journey from a social media influencer in the Buffalo Bills community to a leading figure in local philanthropy is both inspiring and impactful. Erik visited Del at the 26 Shirts headquarters on Kenmore Avenue, which serves as their corporate office, warehouse, and storefront, to discuss how the brand has evolved and where it’s headed.
Key Discussion Points:
•The Origin Story: Del shares how he coined the term “Bills Mafia” and used the momentum of his growing social media platform to start 26 Shirts in 2013. Learn how a simple idea became a powerful force for good in the Buffalo community.
•The 26 Shirts Model: Each campaign features a unique, limited-edition design that’s available for a short time. After a campaign ends, the design is retired (although they are now selling previous designs on demand), and a portion of the proceeds is donated to a family in need or a charitable organization. Del explains the process behind choosing families and organizations, and how each shirt sold makes a tangible difference.
•Community and Giving Back: Del talks about how 26 Shirts embodies the spirit of the City of Good Neighbors by providing Buffalonians a way to show pride in their city and sports teams while supporting those facing medical or emergency hardships.
•Innovative Fundraising: Hear about the new initiatives and ideas 26 Shirts is exploring to expand their reach and raise even more funds for local families in need.
•The Future Vision: Del shares what’s on the horizon for 26 Shirts and his hopes for how the company can continue to serve the Buffalo community.
Send Me a Text!
About the Host
Erik Arneth is a proud Buffalonian with a passion for promoting small local businesses through the sharing of their origin stories. He's also a real estate salesperson in the City of Good Neighbors: Buffalo, New York.
Thinking of Moving?
Download my guide on how to choose the best real estate agent for your unique situation. Whether that person is me or not matters less to me than you making your move with confidence.
Connect with Erik
Email: [email protected]
Website || Instagram || Facebook
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By Erik ArnethErik Arneth sits down with Del Reid, the man behind the term “Bills Mafia”, the 2023 Bills Fan of the Year, and the founder of 26 Shirts. Del’s journey from a social media influencer in the Buffalo Bills community to a leading figure in local philanthropy is both inspiring and impactful. Erik visited Del at the 26 Shirts headquarters on Kenmore Avenue, which serves as their corporate office, warehouse, and storefront, to discuss how the brand has evolved and where it’s headed.
Key Discussion Points:
•The Origin Story: Del shares how he coined the term “Bills Mafia” and used the momentum of his growing social media platform to start 26 Shirts in 2013. Learn how a simple idea became a powerful force for good in the Buffalo community.
•The 26 Shirts Model: Each campaign features a unique, limited-edition design that’s available for a short time. After a campaign ends, the design is retired (although they are now selling previous designs on demand), and a portion of the proceeds is donated to a family in need or a charitable organization. Del explains the process behind choosing families and organizations, and how each shirt sold makes a tangible difference.
•Community and Giving Back: Del talks about how 26 Shirts embodies the spirit of the City of Good Neighbors by providing Buffalonians a way to show pride in their city and sports teams while supporting those facing medical or emergency hardships.
•Innovative Fundraising: Hear about the new initiatives and ideas 26 Shirts is exploring to expand their reach and raise even more funds for local families in need.
•The Future Vision: Del shares what’s on the horizon for 26 Shirts and his hopes for how the company can continue to serve the Buffalo community.
Send Me a Text!
About the Host
Erik Arneth is a proud Buffalonian with a passion for promoting small local businesses through the sharing of their origin stories. He's also a real estate salesperson in the City of Good Neighbors: Buffalo, New York.
Thinking of Moving?
Download my guide on how to choose the best real estate agent for your unique situation. Whether that person is me or not matters less to me than you making your move with confidence.
Connect with Erik
Email: [email protected]
Website || Instagram || Facebook