Baltic Brand Talks

#26: What’s up with Baltic advertising? Ināra Šumeiko from LADC.


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For this episode of Baltic Brand Talks, Andris Rubīns is joined by Ināra Šumeiko, Managing Director of LADC and Creative Executive Producer & Partner at naked.

They dive deep into the Latvian advertising scene, sharing valuable insights, including:

  • Ināra’s journey into the world of LADC and her dual role at naked;
  • The game-changing AD School and its influence on Latvia’s creative talent;
  • How LADC operates behind the scenes and their biggest events;
  • A first-timer’s perspective on the Adwards festival and standout campaigns this year;
  • Trends shaking up the Latvian advertising industry;
  • The potential for a united Baltic creative force;
  • Exporting creative services: A hidden opportunity for the Baltics?;
  • How brands can connect with culture and truly resonate with people;
  • Ināra’s favorite brands and where she draws inspiration from;
  • What’s her moonshot goal and vision of ultimate success?


Whether you’re in advertising, branding, or just passionate about creativity, this episode is packed with insights you won’t want to miss!

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Baltic Brand TalksBy Baltic Brand