The Product Information Revolution: Insights from Scott Brown (Director of Global Strategy, 1WorldSync)

As 2025 begins, enjoy this bonus episode of the What's in Store Podcast! Join Whitney Atkins, VP of Marketing and Membership at IDDBA, in her conversation with Scott Brown, Director of Global Strategy at 1WorldSync, discussing the intersection of technology, data, and the grocery industry.

In this episode, Scott shares how 1WorldSync powers IDDBA's Digital Catalog, helping members showcase their products, stay competitive, and meet evolving consumer demands. They explore the dramatic shifts in technology and consumer behavior, from pre- and post-COVID trends to the growing importance of consistent, data-driven product information for e-commerce, supply chain efficiency, and retail success.

Scott also discusses some exciting new innovations poised to revolutionize product packaging and transform how businesses interact with their consumers by 2027. With his 20+ years of experience in master data governance and retail strategy, Scott offers actionable insights into how technology is reshaping the future of grocery and foodservice.

Whether you're a retailer, supplier, or industry innovator, this episode is packed with practical takeaways and a glimpse into the tech trends shaping 2025 and beyond.

Want to be a guest on the podcast or learn more about IDDBA's Digital Catalog? Reach out to us at [email protected].

For more about IDDBA's Digital Catalog, head here: https://www.iddba.org/membership/why-join/digital-catalog To learn more about IDDBA and becoming a member, head here: https://www.iddba.org/membership/join-iddba/membership #Dairy #Deli #Bakery #Grocery #Supermarket #FoodService #DigitalCatalog #Innovation #ProductInformation #Technology #Trends2025 #Ecommerce