Building A Clear Authentic Brand

27- When Ambition Becomes An Idol


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For years I chased a calling I wasn't ready to carry. I wanted to speak, to teach, to lead… but it wasn’t about loving people or pointing them to Jesus. It was about my worth, my image, my need to feel significant. Eventually God shut the doors and led me into a small, quiet life where the real work was my heart, my marriage, my parenting, and my character.

Now, as He resurrects that dream, I’m learning what it really means to build a business and a message that isn’t about my ambition, but about telling His story — even if that means looking foolish and sharing the messy, uncomfortable parts most of us would rather hide.

Episode Highlights

  • How a “calling to speak” turned into chasing status, fame, and being “someone.”
  • The moment I realized my heart, marriage, and parenting weren’t in a place to lead anyone.
  • Choosing to bury the dream and embrace a small, quiet, faithful life for a season.
  • How God began resurrecting the dream after He did deep heart work first.
  • The shift from “build my platform” to “let my days tell His story, not mine.”
  • Learning to integrate business + faith and be willing to look foolish if it means obeying God.

Scriptures Referenced

  • 2 Samuel 6:21–22 – David’s “undignified” worship before the Lord
  • Matthew 16:25 – Losing your life to find it
  • Matthew 20:16 / Mark 10:31 – “The last will be first, and the first will be last”

Resources & Links

  • Learn more at ClearAuthenticBrands.com
  • Song mentioned: “Center” by Bethel Music 

Related Episodes

  • Ep 20- Idols in Entrepreneurship and Putting God First
  • Ep 21- When Your Business Becomes An Idol
  • Ep 22- How Hustle Became An Idol In My Life
  • Ep 23- When Control Becomes An Idol
  • Ep 24- When Approval Becomes An Idol
  • Ep 25- When Advice Becomes An Idol
  • Ep 26- When Pride Becomes An Idol
...more
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Building A Clear Authentic BrandBy Amy Dardis