True or false: Companies should wait until they meet their financial goals before they consider a corporate social responsibility strategy.

False. A “do good” strategy is an asset no matter what stage the company is in. Rather than waiting for a business to grow, a corporate social responsibility strategy can help your company grow up. When it’s baked into your business, doing good can become a competitive advantage.

In this episode Jillian Ryan emphasizes that corporate social responsibility is not just for Fortune 100 companies. She’ll discuss 3 reasons why you shouldn’t wait to do good with your business and how it can be a boon to your growth and a valuable differentiator in the market.

Takeaways from this episode:
- If you wait for a future milestone to begin doing good with your business, it becomes easier to hold off indefinitely.
- There’s never a perfect time to begin. Keep in mind that your expenses and team scale and grow with your business.
- Start building impact into your business at the beginning, when it’s much easier - know you can start small.
- Doing good is not simply good work; it’s good business.
- Listen to your customers to learn what impact they’d like to make.

Book a Corporate Gifting Strategy Session through:
https://mariemae.com/corporate

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Show notes and more resources:
https://thegoodofficepodcast.com/episodes/28