Ever have someone tell you, “You can’t always do the stuff you love, ya know!” Well I call BS. I’m here to tell you that not only is it possible to love what you do, it’s your responsibility to not rest until you do.

People who love what they do live longer, impact more people, and last longer in business. It’s a proven fact. No magic “woo-woo” thinking...it’s just science.

See, there was a time not too long ago where our business was growing like gangbusters…

I was hiring people left and right…

Signing new clients every week…

AND TOTALLY MISERABLE.

I got sidetracked by the allure of undisciplined growth and paid the price for it: anxiety, frustration, and a nagging sense of dread...all because I wasn’t loving what I was doing.

I knew I had a choice. Just like you do: 1.) Keep going and make money doing what I didn’t enjoy, 2.) take a step back, analyze the situation, and change directions as-needed.

I chose door #2.

And at the core of that decision as a simple little process I walked myself through at the prompting of a friend. This process not only helped me identify why I was so miserable, but it set my sights on what I wanted my business to actually look like.

I unpack that process on today’s show. If you’ve ever felt like you want a change but aren’t sure why, this episode was made just for you.