People are more likely to participate in an online event than ever before! Let's look at one positive from COVID-19 and learn about how hosting an online fundraiser can be a major asset for the future. Adonica with A2D Events was at a conference in Las Vegas when COVID hit and saw the fallout among event planners but used this as an opportunity to pivot into something she has felt passionately about for a long time.

Transcription

Here’s the transcription for the podcast! This transcription has not been edited. Some words and phrases may not be accurately depicted. 

Unknown Speaker 0:05 If you're a natural born marketer, you're one lucky son of a gun. If you're like most people, marketing, especially online marketing is about as appealing as standing in a police lineup. The makri team of creatives is transformed websites and digital marketing from craptastic to fantastic since 2005. Our podcast marketing with purpose makes sense of marketing so you can make purposeful decisions instead of carrying on with the same old crap you've been doing. And now your host, Monica Pitts, founder of may create with another episode on how to make your marketing not suck.

Unknown Speaker 0:43 Hello, everybody, and welcome to marketing with purpose. Today we're doing a Facebook Live with the wonderful men, Donna Coleman. And I'm so happy that we've found the time to get together have this fun conversation. Um, so the other day I posted On Facebook about any creative ideas that anybody had about running online fundraisers and adonijah messaged me, and then we had like this marvelous conversation and we were both very excited. And just super jazzed, there were a lot of positive energy flowing. And I felt like I had to bring all that energy out to all of you. So you can hear a donek with Outlook as a professional event planner, on what has been a pretty actually devastating season for social gatherings. So if I'm quite frank, so before we jump into our optimistic pool right now, I want to let all of you out there know who are considering planning an online fundraising event that Katie and I recently finished our 14 tech easy online fundraising, like idea bank, like right so that way you can go out and 46 people actually downloaded it, which is not a billion, right. But if you have downloaded it and you liked it, you can totally share it. People and or if you just like love may create, you could maybe you know, post a link to it and let other people know because what we want to do is we just want to give these small nonprofits who are struggling to get their fundraising going. Some energy, they just need direction and some ideas to be able to make this happened for them and you can help with that. You totally can. Okay. Now also, if you can't hang out with us for this entire Facebook Live, you can catch up with us on our podcast marketing with purpose, because we're going to roll this into a podcast. And we'll release it Tuesday of next week. So you can catch up with Danica and I there and listen to us all the way through. Okay, so I have all my promos out of the way. Now, let's get to our guest. So Danica, let's start off by you tell me about a TV event. I know that you founded it in 2011. So what was your journey in starting this business and how specifically has working with nonprofits helped you shape your business

Unknown Speaker 3:00 Well, first, let me just say thank you for having me. I'm very excited to be with you today. We did have a wonderful conversation. And I think every conversation I've had with anybody concerning the state of events right now, and I start talking about the possibilities, I get super excited, you know, and so it's good for me to be able to share this with a broader audience. So yes, I started a to the events in 2011. I just, I was just coming off of, you know, a couple years of staying home with the kids. And originally, some