There are a growing number of ecomm platforms you have to be on to grow shoe sales, but they all come with different data and content requirements, and systems making it a real headache to manage. In this episode we are joined by Syndic8 CEO Chris John who explains how brands must think about their data and how to use new technology to be on as many platforms as possible, as seamlessly as possible. If you want to grow eyes on your product and increase sales, give this episode a listen!