We built a platform that allows people to sift through the noise and see what the signal is

Kenny Johnson is a combat veteran, certified crop advisory, and co-founder of TopYield Ag, an online community for growers and ag professionals to learn, share ag knowledge, and build an online presence. They offer agribusiness clients moderated online community panels supported by natural language processing and machine learning enabling clients to extract objective insights from anecdotal comments.

Being born at West Point then spending most of the childhood near Fort Benjamin Harrison outside Indianapolis almost guaranteed Kenny’s future in the US Army. He spent 15 months in Afghanistan in 2007 as an artillery officer at a small outpost named Camp Keating, the location for the recent documentary “The Outpost” – which detailed the battle of Kamdesh where the outpost was ultimately overrun in 2009. We talk about his experiences being wounded in Afghanistan and his perspective on recent events. One editorial note – we recorded this interview on August 20th while the Taliban were still seizing control over most of the country, but before the major evacuation efforts began and the 13 service members were killed.

These experiences ultimately led him to recognize food security as a national security issue and guided his post-military service career into agriculture and ultimately to start TopYield. The approach they’re taking on the integration of natural language processing and machine learning to extract data from simple conversations could be a disruptive force to traditional market intelligence gathering.

Have a listen to find out how all of these pieces are connected, what TopYield is all about, and why Kenny thinks we all need to “find our bassoons”.