In this thought-provoking episode of 2W Conversations, join Danielle as she flips the script, sitting on the opposite side of the table to discuss the ever-evolving landscape of social media and its integral role in B2B marketing.

Danielle dives deep into how 2W Technologies uses platforms like LinkedIn, YouTube, and Instagram to build brand awareness, engage audiences, and drive conversions.

Discover the critical strategies behind creating compelling content that stops the endless scroll, the importance of real-time engagement, and the underlying metrics that define success in this dynamic digital age.

Hear firsthand how Danielle measures effectiveness, navigates generational differences, and stays ahead of emerging trends to keep 2W Tech at the forefront of social media innovation.

Whether you're a seasoned marketer or a curious professional looking to enhance your social media acumen, this episode offers invaluable insights into the power of authentic, creative, and strategic online presence. Tune in and learn how to transform your social media from a casual scroll to a business tool powerhouse.

Find out how B2B companies can strike the perfect balance between creativity and value, and how consistency across platforms can exponentially increase your presence and engagement.

Don't miss this engaging and informative discussion with actionable insights to elevate your social media game!

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Welcome to our latest podcast episode where we explore the fascinating journeys of individuals who have made a bold leap from various industries into the tech world.

In this episode, our guests share their unique stories, the challenges they faced, and the triumphs they celebrated as they transitioned into the tech industry.

🔹 What's Inside:

🎧 Tune in to learn how diverse backgrounds enrich the tech industry and discover tips for making your own career switch. Whether you're considering a move into tech or just love a good success story, this episode is for you!

👉 Don't forget to subscribe for more episodes and leave us a review if you enjoyed the show!

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Want to eavesdrop on a conversation between our CEO & CTO?

Join us in this enlightening episode of our modern work miniseries where we chat with 2W Technologies' dynamic duo, Mark, President and CEO, and Tom, our CTO. Broadcasting from the sunlit podcast room at our headquarters, this discussion delves deep into the evolving role of Artificial Intelligence (AI) in shaping our technological and business landscapes.

Discover how AI is seamlessly becoming a part of our daily technological interactions, enhancing connectivity, and making vast data sources more accessible than ever before. Mark and Tom share their visionary insights on the shift from traditional computing devices to interconnected smart devices, emphasizing the growing importance of smartphones and tablets in our digital ecosystem.

The conversation takes a serious turn into the critical areas of security and ethics, addressing the sophisticated challenges like AI-driven phishing attacks and the necessity for robust security measures to safeguard user data.

Furthermore, dive into the strategic business implications of AI, exploring how it drives efficiencies and transforms client interactions at 2W Technologies. Our leaders discuss real-world applications, including significant reductions in process times and the integration of AI in client-facing tools.

Whether you're a tech enthusiast, a business leader, or someone curious about the future of AI, this episode offers valuable insights and foresights into how AI is and will continue to revolutionize our world.

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Join us in this insightful episode as we dive deeper into our miniseries on modern work! Our Solutions Engineer, Alex, and Modern Work Practice Manager, Brad, return to shed light on the simplicity and power of the security tools..

This short video demystifies the Business Process Review steps for clients using Epicor.

The conversation highlights the various scenarios prompting a Business Process Review, such as growth, downsizing, staffing changes, or the desire to utilize more of what Epicor offers. They emphasize the goal of aligning Epicor with a company's current business practices and identifying opportunities for further integration, such as eliminating external workarounds.

She'll guide you through the process of selecting and implementing ERP solutions, focusing on the needs of SMBs and mid-market companies. Learn about the four tiers of ERP systems, understand the "crawl, walk, run" approach to implementation that 2W Tech advocates, and gain insights into the planning and preparation necessary for success.

Whether you're considering an upgrade or new to the world of ERP, this discussion is a must-listen!

Get the answers to the burning questions around artificial intelligence.

Learn about our internal 2W Tech artificial intelligence solution and how it varies from some other AI solutions out there and so much more.