The Purposeful Banker

3 Customer Support Trends of 2017


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Maria Abbe sits down with Katie Wirka, Lead Client Support Specialist at PrecisionLender, to discuss some of the recent trends in the world of customer support. We'll cover each of the following:

1. Switching from reactive to proactive support.

2. Encouraging empathy in client interactions.

3. Using new technologies (AI, predictive analytics, natural language processing).

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