Sat down with Rafi Durrani, my informal sales coach, and had an absolute blast! Smart and hilarious guy with loads of good stories. We talk about managing your ego, why empathy is vital for closing sales, and a simple trick to help you always be an ethical salesperson.

Rafi’s done door-to-door sales for Telus where he went from making $35 in a month to $3500 per week in just 12 months, and is now leading the sales floor at Shaw Communications in Vancouver.