Today's episode covers a topic I cannot wait to share with you: how to step up your presence at your next sampling event. If you're running a food brand and sampling at your local grocery store or maybe you're traveling to larger trade shows, then this episode is for you.

For those of you who aren't demoing your products or don't even have a product to sell yet, don't leave me just yet! What you'll learn in this episode will absolutely come in handy in the future. It'll change the way you think about sampling and how to showcase your brand in the physical world once you're ready. Get your pen and paper ready, because this show is filled with tactical tips to help you make the most of your sampling events!

How to Sample with Style Workshop:
Join our LIVE 2-hour workshop taught by Cynthia on November 20th! You'll learn how to step up your sampling booth to attract the attention your brand deserves through these 3 key steps:

• Define your brand's Event Identity
• Source your Event Kit without spending a fortune
• Style an irresistible and engaging display table

A digital workbook will be included so you can get started with ease! You'll also get a BONUS 30-minute 1-on-1 coaching call with Cynthia to answer any follow-up questions after the workshop. For a one-time investment of $97, you'll have lifetime access to all of the above. Save your seat here - you won't want to miss this!

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Episode Highlights:

• Defining your brand's Event Identity [3:00]
• Client example: Bare Beachside Orchard [5:12]
• How to Sample with Style workshop [8:47]
• How to engage guests with a Signature Experience [11:14]
• The single most important piece of data you should collect [18:22]

Helpful Links:

• How to Sample with Style workshop
• Bare Snacks event recap
• Email collection / survey tools: Typeform, Google Surveys
• The Experiential Table Facebook group
• Episode Transcript
• Hidden Rhythm on Instagram

Note: I may earn affiliate revenue should you purchase through the links provided. I only recommend products and services I absolutely believe in and use myself.

Thanks so much for listening! Connect with me on Instagram (@culinarycynthia) and let me know how you enjoyed this episode. I'd love to hear from you!